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Excel+Power BI渠道与终端绩效分析

  • 2026-04-06 12:08:17
Excel+Power BI渠道与终端绩效分析
在使用Excel结合Power BI做渠道与终端绩效分析时，需要将数据模型与度量值结合使用，完成之后创建数据透视表，对渠道与终端进行绩效分析。完整渠道与终端分析模型如下
例如如下图的销售团队层级结构达成率分析，
首先在Excel插入数据透视表，数据源来自数据模型，然后将RSM，DSM及Rep销售层级放入行中，在值中放入终端销售额与销售达成达成率，这样就完成了对终端绩效的结构化分析。
具体Excel&Power BI DAX如下
终端纯销金额就是对流向表的金额进行求和计算，如下
=sum(Fact_Flow[flow_amount])

达成率是将终端纯销金额与终端目标进行Divide相除，得到业绩达成率

=DIVIDE([终端纯销金额],[终端目标])
PowerBI销售数据可视化分析产品5.0版如下
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  1. CONNECT:[ UseTime:0.000648s ] mysql:host=127.0.0.1;port=3306;dbname=h_sjds;charset=utf8mb4
  2. SHOW FULL COLUMNS FROM `fenlei` [ RunTime:0.000969s ]
  3. SELECT * FROM `fenlei` WHERE `fid` = 0 [ RunTime:0.000457s ]
  4. SELECT * FROM `fenlei` WHERE `fid` = 63 [ RunTime:0.000427s ]
  5. SHOW FULL COLUMNS FROM `set` [ RunTime:0.000802s ]
  6. SELECT * FROM `set` [ RunTime:0.000365s ]
  7. SHOW FULL COLUMNS FROM `article` [ RunTime:0.000853s ]
  8. SELECT * FROM `article` WHERE `id` = 476152 LIMIT 1 [ RunTime:0.003007s ]
  9. UPDATE `article` SET `lasttime` = 1775731454 WHERE `id` = 476152 [ RunTime:0.010379s ]
  10. SELECT * FROM `fenlei` WHERE `id` = 65 LIMIT 1 [ RunTime:0.001196s ]
  11. SELECT * FROM `article` WHERE `id` < 476152 ORDER BY `id` DESC LIMIT 1 [ RunTime:0.003524s ]
  12. SELECT * FROM `article` WHERE `id` > 476152 ORDER BY `id` ASC LIMIT 1 [ RunTime:0.000654s ]
  13. SELECT * FROM `article` WHERE `id` < 476152 ORDER BY `id` DESC LIMIT 10 [ RunTime:0.002211s ]
  14. SELECT * FROM `article` WHERE `id` < 476152 ORDER BY `id` DESC LIMIT 10,10 [ RunTime:0.001983s ]
  15. SELECT * FROM `article` WHERE `id` < 476152 ORDER BY `id` DESC LIMIT 20,10 [ RunTime:0.042840s ]
0.169133s