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德芙巧克力品牌市场营销案例分析PPT

  • 2026-04-26 05:09:27
德芙巧克力品牌市场营销案例分析PPT

德芙巧克力品牌市场营销案例分析PPT

编号：德芙巧克力-02
可编辑图文共23页
品牌故事：从一句情话到国民符号
- 起源：德芙是“DO YOU LOVE ME”的缩写，源于一段王室爱情传说，让巧克力自带浪漫基因。
-1989年进入中国
- 用户画像
营销策略
- 明星代言
- 创新玩法
SWOT分析

适用场景：
- 品牌营销、市场分析、商业案例学习
- 情人节、中秋等节日营销策划参考
- 食品行业从业者、校园学生的案例分析素材
#德芙PPT #德芙巧克力 #德芙营销案例分享 #德芙品牌营销策略分享 #刘亦菲德芙品牌代言 #德芙PPT模板种草 #市场营销专业选题 #大学生市场营销作业 #德芙巧克力广告女主 #德芙品牌故事分享

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      1. CONNECT:[ UseTime:0.001077s ] mysql:host=127.0.0.1;port=3306;dbname=h_sjds;charset=utf8mb4
      2. SHOW FULL COLUMNS FROM `fenlei` [ RunTime:0.001656s ]
      3. SELECT * FROM `fenlei` WHERE `fid` = 0 [ RunTime:0.000688s ]
      4. SELECT * FROM `fenlei` WHERE `fid` = 63 [ RunTime:0.000655s ]
      5. SHOW FULL COLUMNS FROM `set` [ RunTime:0.001410s ]
      6. SELECT * FROM `set` [ RunTime:0.000510s ]
      7. SHOW FULL COLUMNS FROM `article` [ RunTime:0.001583s ]
      8. SELECT * FROM `article` WHERE `id` = 499804 LIMIT 1 [ RunTime:0.000937s ]
      9. UPDATE `article` SET `lasttime` = 1777913214 WHERE `id` = 499804 [ RunTime:0.001649s ]
      10. SELECT * FROM `fenlei` WHERE `id` = 64 LIMIT 1 [ RunTime:0.000617s ]
      11. SELECT * FROM `article` WHERE `id` < 499804 ORDER BY `id` DESC LIMIT 1 [ RunTime:0.001089s ]
      12. SELECT * FROM `article` WHERE `id` > 499804 ORDER BY `id` ASC LIMIT 1 [ RunTime:0.000966s ]
      13. SELECT * FROM `article` WHERE `id` < 499804 ORDER BY `id` DESC LIMIT 10 [ RunTime:0.001700s ]
      14. SELECT * FROM `article` WHERE `id` < 499804 ORDER BY `id` DESC LIMIT 10,10 [ RunTime:0.003317s ]
      15. SELECT * FROM `article` WHERE `id` < 499804 ORDER BY `id` DESC LIMIT 20,10 [ RunTime:0.003029s ]
      0.182241s